We often work with technology companies to communicate the benefits of innovative solutions to their customers. Sometimes these involve long term projects following new technology as it develops over many years.
BT was keen to show to a trade press audience how interactive, augmented reality can improve the viewer's experience of sport and wider cultural activities. The work is on-going and the video below presented the highlights of one of the sessions for journalists. You can see many of our still and video assets used on some of the trade press coverage here.
We also often produce cut-downs and teasers for various social media channels to drive traffic to main edits / other coverage. You can see a few examples of this below covering the use of 5G and edge computing to deliver 'extended reality'.